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Diesel Jeans UK is a brand that is identical with its founder, Renzo Rosso. He was born as an Italian in 1955. Since he was a little, he had showed a great entrepreneurship spirit. When he was only 10, he initiated to sell rabbits for his additional pocket money. He went to the first established Italian Fashion School in his 15.
Later in his early 20s, he worked as a designer in Moltex, a small textile company. He kept doing innovation that in 1978, Rosso founded a new company known as the Genius Group, together with his previous employer, the owner of Moltex, Adriano Goldschmied. This new company was in great success in delivering a number of trademarks, such as Martin Guy, Katherine Hamnett, Ten Big Boys, Goldie and of course, Diesel. Diesel Jeans Sale was named after the 70’s oil crisis and was in a huge success to bring out the trademark as a well-known jeans brand. Diesel Jeans
Diesel has introduced more ultimate collections to the fashion industry by presenting Diesel Jeans Women and Diesel Jeans Men. These collections are specifically designed to deliver the excellent performance for ladies fashion wear.
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